Tuula Lehtimäki
Dr.
Postdoctoral Researcher
Marketing
Research interests
- Commercialization
- Innovation management
- Industrial project business
- Business marketing
- Business relationships
- New product launch
Databases
Social media
Selected publications
- Aarikka-Stenroos, Leena; Sandberg, Birgitta; Lehtimäki, Tuula (2014) Networks for the commercialization of innovations : A review of how divergent network actors contribute. - Industrial Marketing Management 43 (3), 365-381 . [Original]
- Aarikka-Stenroos, Leena; Lehtimäki, Tuula (2014) Commercializing a radical innovation : Probing the way to the market. - Industrial Marketing Management 43 (8), 1372-1384 . [Original]
- Lehtimäki Tuula, Simula Henri, Salo Jari (2009) Applying knowledge management to project marketing in a demanding technology transfer project: Convincing the industrial customer over the knowledge gap. - Industrial Marketing Management 38 (2), 228-236
- Lehtimäki, Tuula (2013) The contextual nature of launching industrial new products. - Acta Universitatis Ouluensis. Series G, Oeconomica 60. Oulu. Artikkeliväitöskirja. 178, [70]. [Original]
- Simula Henri, Lehtimäki Tuula, Salo Jari (2009) Managing greenness in technology marketing. - Journal of Systems and Information Technology 11 (4), 331-346