A new minor subject available for the University of Oulu students

Digital Retailing minor subject is available for University of Oulu students. It aims to strengthen expertise in digital retailing in a rapidly changing world.

The Digital Retailing minor subject is organised in collaboration with five Finnish universities and the Finnish Commerce Federation. During the studies, students become familiar with digital retailing all the way from procurement and logistics to customer behaviour, brand experience, and digital marketing.

The minor subject is organised fully online. Although the main language is Finnish, there are two courses available for international students, too. Registration to the first English speaking course, Sales and Buyer Behavior in Retailing, is currently open.

The Digital Retailing minor subject suits especially business students, as well as ICT and Faculty of Technology students.

For more information, please see the study guide in Peppi.

Registration instructions:

Registration for the course 724851A Sales and Buyer Behavior in Retailing is open until 14 March, 2022. Register in WebOodi by 15 October 2021. After that, there will be a short break in the registration due to the service break. Registration opens again in Peppi on 1 December 2021 and lasts until 14 March, 2022.

Last updated: 4.10.2021