Cross-Border Cultural and Creative Tourism in Rural and Remote Areas (CROCUS)

CROCUS aims to address socio-economic challenges faced by rural and remote areas through the promotion of cultural and creative tourism. The project features a multi-scalar research design, innovative cross-border living labs, and participatory processes for sustainable business model prototyping. The consortium includes leading scholars and practitioners with extensive experience in cross-border tourism development, stakeholder engagement, and policy analysis.

CROCUS is coordinated by Aalborg University and involves partners from across Europe:

• Denmark (Aalborg University, Group NAO),
• Italy (University of Bergamo),
• The Netherlands (Association for Tourism and Leisure Education),
• Slovenia (University of Maribor),
• Finland (University of Oulu),
• Bulgaria (Zangandor Research Institute),
• Croatia (University of Rijeka),
• Estonia (Tallinn University),
• Hungary (University of Pannonia).

Together the CROCUS consortium cover the four EU macro-regions, from the Baltic in the north, via the Alps and the Danube, to the Ionic and Adriatic in the south.