Lauri Haapanen

D.Sc. (Econ. & Bus.Adm.)
Docent, Associate Professor
International Business

Department of Marketing, Management and International Business
Oulu Business School

Lauri Haapanen

Research interests

  • Top management teams. Top management team strategic consensus.
  • Interaction and trade-off between sales, marketing and R&D functions. How firm management may influence on this trade-off and how this interdependence may impact on cross-border mergers and acquisitions.
  • International marketing. Especially digital marketing, social media, and e-commerce.
  • SME internationalization.
  • Firm level management of climate change, sustainability, and circular economy.

Researcher information

Contact information


Phone number

+358 40 508 5448