Docent, Associate Professor (Senior Research Fellow)
Department of Marketing, Management and International Business
Oulu Business School
The key areas of my research relate to B2B relationships and networks, sustainable business, digitalization, service experience and value co-creation in emergent service contexts such as health care and financial services. In addition, I'm interested in topics related to circular economy, entrepreneurial ecosystems and many other marketing-related themes.
Oulu Business School, Department of Marketing, P. O. Box 4600, 90014 UNIVERSITY OF OULU