Exploring connected health business ecosystems through business models

Thesis event information

Date and time of the thesis defence

Place of the thesis defence

Linnanmaa campus, TA 105, remote connection: https://oulu.zoom.us/j/69735566011

Topic of the dissertation

Exploring connected health business ecosystems through business models

Doctoral candidate

Masters of Science Julius Francis Gomes

Faculty and unit

University of Oulu Graduate School, Oulu Business School, Martti Ahtisaari Institute of Global Business and Economics

Subject of study

International business management

Opponent

Professor Christopher L. Tucci, Imperial College Business School

Custos

Docent Petri Ahokangas, Martti Ahtisaari Institute of Global Business and Economics, University of Oulu

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Complementarity of Business Models as the key to sustainable Connected Health Business Ecosystems

The public healthcare sector is globally overburdened due to the increase of chronic illnesses and the growth of the elderly population. As a result, a growing number of private entities have opportunities to offer healthcare services through digital means.

Through three qualitative case studies, this PhD research identifies two critical future trends in the healthcare sector. First, with the advancement in communications technologies, novel healthcare solutions are becoming “connected” rather than only “digital”. Second, both the novel and emerging stakeholders as well as incumbents in the healthcare sector are adopting an ecosystemic approach that helps to make the contributions and value add coming from the public and private sector and citizens complementary.

The results of the study show how the business models of the organizations connect to each other and give rise to the emergence of business ecosystems through the processes of opportunity exploration and exploitation, value creation and capture, and advantage exploration and exploitation.

From the policy-making perspective, exploring Connected Health business ecosystems through business models can help in visioning, mapping and understanding the causal interactions and value reconfiguration relevant for developing future health care ecosystems.

Finally, the research points out managerially relevant ways how to build complementarity to business models within an ecosystem and enabling the emergence of a well-functioning business model for the whole ecosystem.
Last updated: 20.8.2020