The design of applications

The visual identity is divided into two styles: playful and elegant. Either one of these styles can be chosen, depending on the target.

The basis of the visual identity must always be taken into account. Following examples present the versatility of the identity.

Business cards

Regular cards follow the playful style in their looks. No special solutions are needed in the business cards. The logo of the university is printed as negative, and there are five different colors to choose from.

Elegant cards follow the same principles as the playful ones. However, silver foiling should be used as a special effect. The logo made through foiling is the centrepiece of the backside. Background color can be white, grey or blue from the university’s color range.

Document templates

We have created document templates to help university staff to create documents that are according to our brand.

Science poster template
Powerpoint template
Word template
Report template

Accessibility requirements are also taken into account in the document templates.

Brand on campuses

Lyhyt teksti tähän

Sweater

UniOulu Shop

The UniOulu Shop is an online shop for branded products and corporate gifts, where you can find items carrying the University of Oulu logo. The eco-friendly products have been chosen to reflect the university's arctic attitude, and are ethically and sustainably produced.

The design of applications

Business cards

Document templates

Brand on campuses

Sweater

UniOulu Shop

UniOulu Shop

Postal address

Street address